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The Web has expanded at a remarkable pace in the past couple
of years to the point where it is now become an inexpensive
way of promoting your business.
It's like having your firm represented in every newspaper,
magazine, and phone book in the world, but without the huge
costs associated with traditional advertising.
By making a "one time investment"
in a professionally built web site you will get a dynamic
advertising medium that can be viewed by anyone, anywhere,
for a fraction of the cost of traditional advertising. When
we say dynamic, we mean that. If your message needs to be
changed half way through the year it can be changed immediately,
unlike an annual ad in a print medium.
Your customers can reach you through the Internet at any
time of the day or night. You can receive orders or get instant
customer feedback. You receive the most benefit for your hard
earned advertising dollar. Grizzly Web Designers makes jumping
on the Web as easy as it gets.
Consider:
- Business cards, cost about a $100 for a thousand printed
cards and these need to be handed out to be of any real
value.
- Printed promotional brochures, calendars etc. with design
and printing costs hundreds or even thousands of dollars
of dollars. These items also need to be distributed to be
of any value. If a change in your business occurs your printed
material is obsolete and boxes of expensive material are
off to the recyclers. Advertising in specialty publications
can cost hundreds of dollars per printing in a saturated
market.
- Advertising in the Super Pages or Yellow Pages, depending
upon the design and layout, can cost hundreds to thousands
of dollars a year and you only reach those potential customers
with access to that one phone book.
- Magazine advertising can cost hundreds to thousands of
dollars per issue, and only reach that audience for just
one issue.
- Newspaper ads cost hundreds to thousands of dollars a
day, and again only reach a limited local audience for that
specific day.
- Electronic media advertising (Radio and Television) can
be very expensive and even in smaller market areas where
costs are lower, the viewing or listening audience may be
highly fragmented, making it difficult to determine where
your dollar is best spent.
A web site will tell potential customers everything they
need to know about your business. You can display a few examples
or the full line up of your products and services, describe
your pricing, and display customer comments with greater detail
than would be economical in a printed brochure. Some of our
clients have warehouses full of inventory listed for the convenience
of their customers.
We can create a custom designed web site especially tailored
to your business for less than you think. It costs nothing
to find out so give us a call or contact
us by e-mail. We are glad to discuss potential Web opportunities
for your business.
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